A Sneaker Wall, Supreme & More from Our New Soho Men’s Floor
Words by Jody Hume |
12.14.17
Our first permanent store is officially open at 80 Wooster St. in SoHo, and already a lot has happened. We kicked things off by partnering on in-store pop-ups with InStyle EIC Laura Brown and The Line, but it’s time for the now-fully-realized men’s floor to get some attention.
![Men's Louis Vuitton SoHo Shopping](https://realstyle.therealreal.com/wp-content/uploads/2017/12/Mens-SoHo-1-copy.jpg)
Combining the best of coveted streetwear from the likes of Supreme and Yeezy with timeless heritage brands like Louis Vuitton, Goyard and Rolex, it’s a haven for style-conscious men (and the women who need to shop for them). A sneaker wall features kicks by brands from Nike to Buscemi and beneath the glass cases you’ll find investment-worthy timepieces by Panerai, Cartier, Patek Philippe and more.
![Men's Watches Rolex Patek Philippe SoHo Shopping](https://realstyle.therealreal.com/wp-content/uploads/2017/12/Mens-SoHo-4-copy.jpg)
Experts, including brand authenticators and horologists, will be on-hand should you wish to learn the finer points of authenticating any of the pieces available in the store.
![Men's Supreme Sneakers SoHo Shopping](https://realstyle.therealreal.com/wp-content/uploads/2017/12/12.14_GoodCounsel_inpost_1.jpg)
And we couldn’t leave the men’s floor out of the in-store pop-up action. From December 14 -16, you can shop a curated selection in collaboration with Good Counsel, the first men’s luxury, big and tall e-commerce destination. From dapper hats and accessories to luxe basics, they’re known for their fashion-forward, size-inclusive collections.
![Men's SoHo Shopping](https://realstyle.therealreal.com/wp-content/uploads/2017/12/Mens-SoHo-2-copy.jpg)
And while you’ll find plenty of items to add to your IRL bag, there’s more to do than shop: spin a record, sample a spritz of unisex fragrances by 19-69, stop by the CafeCafe for a caffeine fix and pick up flowers for someone special at our in-store shop by Fox Fodder Farm.
Visit our men’s floor at 80 Wooster St. SoHo.