July 18, 2017
By Hyla Bauer
A COLLECTOR’S DREAM: PATEK PHILIPPE HOSTS THE ART OF WATCHES GRAND EXHIBITION IN NYCSHOP PATEK PHILIPPE
What could be better than a Patek Philippe watch? How about more than 300 Patek Philippe watches, all in the same place at the same time. It’s a collector’s dream come true: Patek is hosting The Art of Watches Grand Exhibition in New York from July 13-23. Housed in a historical landmark building in midtown Manhattan, the exhibit is free and open daily from 10-7. The hotly-anticipated display of rare and extraordinary timepieces is so spectacular it will draw watch collectors from all over the world as Patek Philippe rolls out the red carpet in grand style.
Because of their unparalleled quality and relative rarity, Patek Philippe watches are a cult favorite of collectors and celebrities. The handcrafted watches have been spotted on the wrists of everyone from Brad Pitt to the Dalai Lama, as well as historical figures including Picasso and Queen Elizabeth of England. The precise, high-quality construction of every single Patek Philippe timepiece is evident — they are made to last, and even watches made in 1839 when the company was formed are still functional today.
Patek Philippe chose an appropriately elegant venue for the exhibit’s location. The former “grand hall” Bowery Savings Bank at 110 East 42nd St. is decorated in Italian Renaissance style, with a hand-painted vaulted cathedral ceiling and elaborate stone mosaics on the walls. The awe-inspiring venue is currently operated by Cipriani, world-famous for its exclusive restaurants and signature peach bellini drink. The space, which is normally not open to the public, has been home to large-scale private events attended by titans of industry and celebrities including Robert DeNiro, Claire Danes and artist Chuck Close.
Patek Philippe Builds in Grand Style
Its grand style notwithstanding, Patek Philippe has built a two-story structure inside the space, with 10 individually-themed rooms on two levels. This is not your run-of-the-mill pop-up; it’s done the Patek Philippe way, with no detail untouched, no expense spared. All rooms have their own themed décor, and they include a Theater Room, US Historic Room, Rare Handcrafts Gallery and two Grand Complications rooms. Live watchmaking and artisan demonstrations are some of the interactive activities, and there’s even a Patek Philippe Café where guests can relax and refresh.